Stop wasting time and marketing budget on uninformed decisions. We help you define, understand and connect with your ideal customers, so you can grow your company regardless of your stage.
Unvalidated Ideas: Approximately 90% of new product ideas fail to reach the market, often due to lack of proper validation
Poor Customer Targeting: Businesses that fail to define their Ideal Customer Profile (ICP) experience longer sales cycles and lower conversion rates
Unprepared Market Entries: Without a strong Go-To-Market strategy, companies risk unsuccessful product launches and market expansions
Customer-Centric Strategies for Growth.
We combine research techniques with hands-on commercial experience to help you:
Validate Your Business Idea: By conducting structured market research and customer interviews, we ensure your concept addresses genuine market needs, reducing the risk of failure
Define and Attract Your Ideal Customers: Developing a detailed customer profile allows for more effective marketing and sales strategies, leading to higher conversion rates and increased sales revenue
Launch Products or Expand into New Markets Confidently: A comprehensive Go-To-Market strategy ensures that your offerings align with market demands, increasing the likelihood of successful entries
“Having been in the startup and IT sector for nearly 20 years, none of our projects have experienced the depth of insight gained from Tomislav’s persona mapping. In today’s hyper-competitive landscape, his approach is invaluable for truly understanding target audiences. I only wish we had incorporated Tomislav's expertise into our projects sooner."
Ondrej Dvorak, Ph.D., CEO COPS Solutions
“Tomislav has a natural talent for creating effective marketing strategies. He helped me transform my marketing goals into clear, actionable steps and guided me in identifying strong leads. I’m pleased to recommend his services to anyone in the the need of marketing support.”
Adity Mittal, CEO and Founder NerdNextDoor
“Collaborating with Tomislav as a partner and consultant for OPNdesign has been invaluable. His expertise in defining target goals, refining market positioning, and building strategic plans has strengthened our ability to attract the right clients. Through data-driven insights and hands-on guidance, he has equipped us with the tools to grow with confidence. We highly recommend his expertise to any business looking to validate ideas and expand strategically.”
Christina Mei Hicks, Co-Founder OPNdesign
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